Our Professional Associates

Janet M. Bailey

Janet M. Bailey has an extensive career spanning both strategic consulting and direct line management in both the corporate and nonprofit arts sectors.

She is currently President of Janet Bailey Associates, providing marketing, strategic, organizational, development, and communications consulting services to organizations in the arts and nonprofit sectors. Recent and current clients include organizations of all sizes that are engaged in classical music, opera, theater, dance, and visual arts, along with several collaborative arts consortiums, arts funders, arts service organizations, educational institutions, and other nonprofit organizations. Prior to starting the practice in 1997, Janet served for five years as General Manager and Director of Marketing for the Handel & Haydn Society.

Earlier in her career she spent five years working as a consultant with McKinsey & Company in their New York office and in several locations in Latin America, advising major corporations in a variety of industries on matters of organization and strategy. She subsequently served in several line-management positions with the Times Mirror Corporation, working as Operations Director and General Manager in two of Times Mirror's cable-television subsidiaries.

Janet has been extensively involved in the leadership of professional associations and volunteer activities throughout her career, and has served in the past as President of the Boston Arts Marketing Alliance, the Boston Ballet Volunteer Association, and the Boston chapter of Women in Cable. She is currently a member of the Board of Directors of the Community Music Center of Boston, the Board of Directors of StageSource, and the Boston Steering Committee of the National Arts Marketing Project. She holds B.A. and M.B.A. degrees from Boston University. She is currently on the faculty of BU's graduate program in Arts Administration, where she was the recipient of the 2007 Deveau Faculty Award for Excellence in Teaching.

Nina J. Berger

Nina J. Berger is a press and media relations consultant specializing exclusively in arts and culture. Throughout her career she has developed an extensive network of long-term contacts in the local, national and international arts media.

Before starting her own consulting work in 1998, Nina was the Director of Public Relations for Boston Ballet, where she created a comprehensive institutional image for the Company through frequent and regular coverage in the media. Durin her tenure, in addition to extensive performance-related media coverage, she orchestrated publicity fot eh grand opening of Boston Ballet's new building; the launch of Citydance, a dance training program for urban youth; and the Company's 25th and 30th Anniversary celebrations.

Nina has a B.A. from Boston University and has studied drawing and painting at the School of the Museum of Fine Arts.

Robin J. Hanley

Robin J. Hanley is a fundraising professional specializing in the areas of annual fund development, institutional giving, board development, and development communications.

She has been affiliated as a senior-level development officer with such organizations as the Boston Symphony Orchestra, Tanglewood, the Handel & Haydn Society, Celebrity Series of Boston, Arts Emerson, and the Massachusetts Caring for Children Foundation. As Director of Development at Tanglewood, she was responsible for a $2.4 million annual fundraising program and was part of a five-year Capital Campaign team that raised $13 million in endowment and $10.7 million in funding for new construction. As Director of Development for the Caring for Children Foundation, she created first-time individual, direct mail and institutional funding programs for a new health care non-profit. At the Handel & Haydn Society Robin directed a major gifts program that increased institutional funding by 20% over two years, and put in place a board development program to guide the organization in its effort to enhance volunteer leadership.

Robin has written articles and led seminars on a variety of topics in the field of institutional advancement, and serves on the boards of a number of local not-for-profit organizations. Prior to her work in development, she was a high school English teacher and free-lance journalist. She received a B.A. in English, with distinction, from Colby College, and a M.Ed. from Boston University.

Anita Lauricella

Throughout her professional career, Anita Lauricella has been committed to applying strategic thinking and analytical methods to serve the needs of community nonprofit organizations. Since 2001 she has headed her own consulting firm, which provides financial management, program development, coalition-building, and strategic consulting services to organizations involved in the arts, community service, and education.

Previously Anita served as the director of business development and planning for the New England Foundation for the Arts, responsible for day-to-day operations of this $5.5 million foundation. During her five years at the foundation, Anita reorganized its financial and technical systems, initiated an investment strategy combining traditional and socially responsible investment goals, and revamped the organization’s day-to-day operations..

Anita also has over ten years of experience in the public sector, developing policy initiatives for state and local governments on financial management and fiscal policy. She has served on several boards of nonprofit organizations, including chairing the board of Women Express/Teen Voices, and serving on the boards of the Arts & Business Council of Greater Boston, Volunteer Lawyers for the Arts, and StageSource. She holds a Bachelor's degree in Economics from Clark University and an MBA from the University of Massachusetts, Amherst.

Joanne Scheuble

Joanne is an independent marketing consultant specializing in strategic marketing, with a special emphasis on designing and moderating focus groups. She serves a variety of clients in the New England area and throughout the Northeast, including both for-profit and nonprofit organizations; in addition to clients of Janet Bailey Associates, Joanne has also conducted focus group research for Lincoln Center, Boston Symphony Orchestra, American Museum of Natural History, and Boston College. Prior to starting her own consulting practice, she was Director of Marketing and Public Relations at Boston Ballet for ten years, spearheading that organization's dramatic audience growth that took place from the mid-1980's through the mid-1990s.

Joanne was trained as a focus group moderator at the Riva Market Research Institute in Bethesda, MD; she also holds an undergraduate degree in English and journalism from the University of Dayton and a Master's degree in counseling psychology from Northeastern University.

Bradley Seeman

Bradley Seeman has fourteen years experience in the nonprofit world, focusing on developing effective strategies and building organizational capacity for community outreach and fundraising projects. His client work includes program development, event production, grant writing, and fundraising and sponsorship development for nonprofit arts groups, social service organizations, and public-sector agencies.

Bradley's previous positions include National Events Director for City Year, a youth service organization. While at City Year he planned and implemented their first national Serve-a-thon, a community service fundraiser in which 14,000 volunteers in six cities across the nation completed over 400 service projects. He also served as Associate Development Director for the AIDS Action Committee; while there he built the AIDS Walk into New England's first $3+ million AIDS fund-raiser and tripled participation and net revenue in the organization's annual Dance-a-thon.

Bradley has been a frequent speaker at a range of national and regional conferences, including the National Society of Fundraising Executives in both 1998 and 1999. He holds a Masters degree in Public Policy from Harvard's John F. Kennedy School of Government.